オーラルピース

 

株式会社トライフとは

株式会社トライフとは

我々、株式会社トライフ(Trife.Inc)は2006年8月に設立、社名登記した会社です。

福祉とビジネスの融合を目指すソーシャルベンチャーであり、この「株式会社トライフ」という社名を世界で初めて生み出し会社として登記した、日本そしてヨコハマから世界を目指す小さなグローバルベンチャーです。

日本発の産学連携による革新的な口腔ケア製品「オーラルピース(ORALPEACE)」を通して、高齢者の健康寿命の促進と世界各地の障害者の仕事創出と収入向上支援に挑戦しています。

オーラルピース
https://oralpeace.com/

【株式会社トライフに込めた意味】

2006年10月1日 「Try my Life!! Try your Life!! Try our life!!」
http://trife.cocolog-nifty.com/blog/2006/09/post_aa06.html

【ウィキペディアより】 

株式会社トライフ(英: Trife Inc.)は日本の企業[1][2] [3]。横浜市中区馬車道に拠点を置き、主たる活動分野は医療・介護・宇宙・災害・小児医療・動物医療分野、高齢者・障害者支援・災害支援・環境保護活動の活性化、学術研究(医学、歯学、薬学)[4]。2006年8月に設立登記された。2013年より自社による製品製造販売事業に参入[5]した。革新的技術を活用し社会的課題解決を目指す社会企業・ソーシャルベンチャーとして、高齢者介護費・人的負担の軽減、事業を通した各地での障害者雇用創出支援活動等に特徴がある[6][7]。

概要
九州大学、鹿児島大学、国立長寿医療研究センターとの産学連携[8]による世界初の、口腔内のトラブル原因菌を超低濃度で殺菌しながら飲み込んでも安全な乳酸菌抗菌ペプチド特許製剤「ネオナイシン」を活用した、食品とオーガニック成分のみで作られるケミカルフリーの歯磨き・口腔ケア製品「オーラルピース」[9]を世界展開、また各地の障害者の仕事創出を本業を通して行なっている。

2013年に日本国内への製品提供を開始、2016年からは海外への製品提供を開始した。

主な海外提供先はアメリカ、カナダ、ヨーロッパ、中国、台湾、香港、マレーシア、メキシコ、タイはじめ約20か国である[10]。事業を通した高齢者介護費用および人的負担の引き下げと、世界各地での障害者の仕事および収入向上支援、災害被災地支援活動、Co2排出量が低く生分解性の高いグリーンテクノロジー製品による環境保護活動を行って[11]おり、多くの国内外メディアやシュプリンガー・サイエンス・アンド・ビジネス・メディア社発刊の「アジア・パシフィック地域アントレプレナーシップケーススタディ」、NHKワールド放送の「Direct Talk」にも取り上げられている[12]。

過去に横浜ビジネスグランプリ2014[13]、ソーシャルプロダクツアワード2015、ジャパンベンチャーアワード2015[14]、日本財団ソーシャルイノベーター2016 、グッドデザイン賞2017[15][16]、日本農芸学会科学技術賞2019等を受賞した経緯がある。2020年にはJAXA(宇宙航空研究開発機構)とNASA(アメリカ航空宇宙局)が推進するISS(国際宇宙ステーション)の搭載品として「オーラルピース」が選定。2021年からは海外現地での支援活動を展開している。国外数100名以上のボランティアが活動を支え[17]、CSVモデル、SDGsモデルとして社会性と経済性の両立を目指している先進性に特徴がある[18][19]。

設立経緯
代表者の手島大輔が、内田洋行(Uchida Yoko Co., Ltd.)、デロイトトーマツコンサルティング(Deloitte Tohmatsu Consulting LLC)、イデアインターナショナル(IDEA INTERNATIONAL CO., LTD.)等を経て2006年8月に設立・登記[20]。

沿革
2006年 – 設立・登記
2010年 – シャプラニールの支援開始[21]。
2013年 – 生活用品・消費財事業を開始

受賞歴
2014年02月 -横浜市 横浜ビジネスグランプリ2014最優秀賞 受賞[22]
2015年02月 -経済産業省 ジャパン ベンチャー アワード2015 最優秀賞 受賞[23]
2015年03月-一般社団法人 ソーシャルプロダクツ普及推進協会 Social Products Award 2015 生活者審査員賞 受賞
2015年03月-川崎市 第93回かわさき起業家オーディション 優秀賞受賞[24]
2016年10月-公益財団法人日本財団 ソーシャルイノベーションフォーラム2016 ソーシャルイノベーター[25]
2017年11月-公益財団法人日本デザイン振興会 2017 グッドデザイン賞 受賞[26]
2019年03月-2019年公益社団法人日本農芸化学会 農芸化学技術賞 受賞[27]

【メディア掲載】 


 
 
【著名性について】 
 

【関連ページ】
https://colony.gr.jp/colonyhigashimurayama/?p=8028


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NHK番組「Direct Talk」に株式会社トライフ オーラルピースプロジェクト代表の手島大輔が出演しました!

【NHKワールドJAPANのインタビュー番組「Direct Talk」にオーラルピースプロジェクト代表の手島大輔が出演】

このたびプロジェクト代表の手島大輔が、NHKワールドJAPANのインタビュー番組「Direct Talk」に出演致しました。

番組ホームページ

https://www3.nhk.or.jp/nhkworld/en/ondemand/video/2058673/

(番組ホームページから直接動画を、いつでも誰でも見ることができます。ぜひご覧ください!!)

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「飲み込んでも安全な口腔衛生製品:手島大輔氏/社会起業家」

2013年、手島大輔氏は飲み込んでも人体に害のない口腔衛生製品を開発しました。そして彼の革新的なビジネスモデルは、障害のある多くの人々を支えています。彼にそのプロジェクトへの想いについてインタビューしました。

「NHKワールドJAPAN」は日本の公共メディア、NHK(日本放送協会)の国際サービスです。テレビ、ラジオ、インターネットを通じて、世界に向けて多言語で日本の今を発信しています。

インタビュー番組「Direct Talk」は、私たちの世界を変えているリーダー、時代の先駆者、アーティスト、アントレプレナーのマインドとモチベーションを探るインタビュー番組です。日本そしてアジアを代表する人物を中心に、世界の人々に向けて直接そして深く想いを語っていただきます。

Transcript

0m 09s
Our guest today is social entrepreneur Teshima Daisuke. His oral hygiene products can be used without water, and are safe to swallow. They’re perfect for elderly people confined to their beds. Or for disaster zones, where water isn’t readily available. Teshima’s business model is also receiving attention for offering a new kind of employment. He spoke to us about the philosophy he applies to his work.

0m 50s
We should all preserve individuality, and help each other out. If we all work together, I think we can create all kinds of new things.

1m 02s
At the core of Teshima’s venture business is an oral hygiene gel called Oralpeace. One tube costs around 1,000 yen, or about 10 US dollars. It uses all-natural ingredients that don’t harm the body. The gel is effective against certain pathogenic bacteria, an important part of oral care. But even if it’s mistakenly swallowed, it doesn’t cause any negative effects. We visited a shop selling the product.

1m 38s
Lots of people who buy it become repeat customers. Parents often ask for a toothpaste for their children. They want something that’s safe even when swallowed.

2m 00s
If you swallow a regular oral care product, the synthetic disinfectants they contain would have a negative effect on good bacteria in the body. This could cause digestive problems. Our product is safer for people who can’t gargle or spit. It’s useful for elderly people confined to their beds, people with physical impairments, and infants, as well as people in disaster zones who don’t have access to water. Even if a user does spit it out, the product is biodegradable, so it doesn’t harm the environment.

2m 37s
Teshima’s distribution system is also very distinctive. The staff who package his products are all people with disabilities. The same is true for delivery staff. He collaborates with over 500 facilities all across Japan that provide employment for people with disabilities.

3m 05s
Over 8,000 facilities aim to offer employment, but they frequently don’t have enough work. They make products, and sell them. But their wages aren’t very high. The important thing is to create work, giving people with disabilities the means to be part of society in a rewarding way. It’s great for their families, and for the people receiving deliveries, too. It creates such goodwill. It’s not just regular buying and selling. It’s more than that. There’s something about it that’s truly heartfelt. That feeling of goodwill is mutual. We’re supporting each other. Our staff get that, and their families too. I think it has a positive effect on society.

3m 59s
Behind the development of Teshima’s product is a dramatic tale involving his family. Before starting his own business, Teshima worked at trading and consulting companies for many years.

4m 17s
My grandfather worked in international trade. And I think that’s the reason why I wanted to work on a global scale. Throughout my career, I have constantly researched ways to gain an edge over other companies, and ways to succeed as a business.

4m 37s
Teshima worked hard, day after day, and built up an admirable career. At the age of 30 he got married, and one year later, he became a father. But something happened that no-one could have predicted.

4m 57s
When my son was born, the right side of his brain was damaged by cerebral thrombosis. This led to paralysis on the left side of his body. A disability. Until that point in my life, I had always thought that my dreams and ambitions would come true. That is, if I just tried hard enough. But when it came to my son’s disability, I had a realization that it was something that I couldn’t just solve through sheer effort alone. That came as a big shock to me. It was something I had never experienced before, and I really struggled with it.

5m 41s
Teshima worried about his son’s future. He began researching what life was like for disabled people in Japan.

5m 52s
Around eight million people in the country have a certified disability. A monthly wage is available for those who can’t work at a regular company. They work full time for 20 days a month, and are paid around 15,000 yen. A pension is also available, which is around 60 to 90 thousand yen. Even so, their monthly income rarely exceeds 100,000 yen. That’s a real problem, especially when their parents pass away. It’s not enough for them to achieve financial independence. So parents are constantly worrying about what they’re able to leave behind for their children after they’re gone. It’s something that really weighs heavily on their minds. In all honesty, I had no idea what to do.

6m 43s
Over time, as he raised his son, Teshima arrived at a new point of view.

6m 52s
I realized that everybody has something that makes them unique. Before then, I was always striving to hit a certain benchmark set by people around me. Whether it was a high score in a test, or high sales figures. I thought people were like fish, all swimming in the same direction. But that’s wrong. Some people swim backwards, or upwards. Everyone’s different, which is great. If someone can take their individual characteristics and put them to use, that’s a really good thing for them. I thought that approach would be a great way for me to live my life, too.

7m 36s
In 2005, Teshima quit his job. He founded a volunteer group, which gave employment assistance and donation-based aid to people with disabilities. To cover its operating costs, he started an Italian-made organic cosmetics brand. But trouble lied ahead.

7m 59s
The financial crash of 2008 caused all sorts of problems. Our Italian partner company went bankrupt. The business I’d built up was essentially wiped out by that event. I was absolutely penniless! The fridge was empty. I carried on volunteering, but I couldn’t afford the train, so I traveled by bike.

8m 27s
Teshima kept himself afloat by doing consulting work and lectures for companies. But another shock lay just around the corner. His father was diagnosed with stomach cancer. And the cancer treatment caused unforeseen problems.

8m 48s
His weakened immune system led to all sorts of symptoms, including fungal infections in his mouth. At this hospital, he was given a medicine that would sterilize those infections. He was supposed to gargle it, and spit it back out. But his body was so weak that he accidentally swallowed it. The medicine was intended for bacteria in the mouth, but it ended up killing bacteria in the body. As a result, he experienced digestive issues. That’s when something occurred to me.

9m 24s
When Teshima was involved in the cosmetics industry, he obtained valuable information from a Japanese university. A natural antibacterial agent could be made using plums, and a byproduct of tofu making called okara. Teshima thought he might be able to make use of that agent to create a new oral hygiene product.

9m 53s
At that time, all my ideas started to come together. On one hand, I wanted to create some kind of work for people with disabilities. I also wanted a product that filled a need in society. Right now, Japan’s population is aging. Many people are suffering from the same problems as my father. For those who can’t gargle or spit, a new antibacterial agent would be very valuable.

10m 24s
In collaboration with the university, Teshima reformed the antibacterial agent. They removed its original salty taste and changed it to a more suitable, refreshing flavor. A year later, in 2013, he succeeded in creating an oral hygiene product that’s safe to swallow. He began selling it under a new business model, using employment facilities for disabled people as distributors.

10m 56s
They buy it from us for 650 yen per item, and sell it for 1,000 yen. That means they make 350 yen of profit per tube. Before that point, disabled workers would be making just one yen for doing work like making an envelope or crushing an aluminum can. They were paid extremely low amounts. Selling just one tube equates to crushing 350 cans. As a result, it creates lots of opportunities. It’s not just an oral care or oral hygiene product. I thought it was also a message, one that’s carrying real value. It doesn’t only address problems pertaining to disabled people. These are universal issues, ones that are shared by billions of families. I wanted my product to become a symbol of mutual support.

11m 54s
Teshima was proud of the revolutionary product he had created. But at first, business was worryingly slow. Then, his company started appearing in newspaper and magazine articles. And after a year, sales had risen to nearly ten million yen a month.

12m 19s
Facilities for disabled people nationwide began helping us sell the product. At the moment, around 3,000 people with disabilities are working with us. When we compared the amount of product shipped to the amount of product sold, over seven years, there has been 30 to 40 million yen in profit. That profit has in turn been shared between members of the workforce. One member of staff, who used to make 14,000 yen a month, now makes more than 100,000 yen. In some cases, sales activity has led to people selling homemade cookies and other items at regional care homes for the elderly. I think it has increased regional communication and understanding, leading to brighter communities.

13m 10s
Teshima’s success was acknowledged by the Japan Venture Awards, who presented him with their top prize. Since 2016, he has been expanding the business overseas.

13m 25s
Our products are sold in Hong Kong, Taiwan, China, Malaysia, and Singapore, as well as Mexico, Guatemala and the United States of America. From next year, our goal is to manufacture our products in those places. It’s not just about helping people in Japan. Making and selling products in the same region supports the community. I want to expand that model to the rest of the world.

13m 59s
(Do you have any words to live by?)

14m 07s
“Try our life.” It means keep trying, no matter what. In our lives, we all face hardships and difficulties. We all deal with barriers, or obstacles we have to cross. And by overcoming them, we can each find value and meaning in our lives. My family story has given me all sorts of insights into life. And thanks to the support of a great many people around me, I’ve been able to take the business this far. If each of us, in our individual lives, faces up to the challenge, together, we can overcome the larger barriers that lie in front of us. That’s what I believe.

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多くの皆様のおかげ様でこのような機会に恵まれました。

急遽大掃除して大変身した馬車道のちょっと面白い事務所も映っています。

ぜひご覧いただけましたら幸いです。

どうぞよろしくお願い申し上げます。


ご不明点などありましたらお気軽にご連絡くださいませ。
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オーラルピースが10月26日(日)NHK総合「サキどり↑」にて特集 さぁみんなで「お口の健康」を考えよう!

【オーラルピースが10月26日(日)NHK総合「サキどり↑」にて特集されます!ぜひご覧ください!】

オーラルピースがNHK総合の情報番組「サキどり↑」にて取り上げられることになりました。ぜひご覧、録画をお願いいたします!

やっと公開できるようになりました!予定より一週早まって10月26日(日)朝8:25からの全国放送です。数日間にわたり研究所から生産工場、医療現場、展示会、仕事風景まで丁寧に取材していただきました。

この九州大学農学部や鹿児島大学歯学部、国立長寿医療研究センター口腔疾患部との連携により生まれ、そして多くの人と力を合わせて、全国の障がい者の仕事創出にもつなげるオーラルピースプロジェクト。

ひとりでも多くの人に見てもらいたいので、みなさまご案内、拡散・シェアをお願いいたします!

~NHK総合 10月26日(日)朝8:25~8:57全国放送 『サキどり↑』「お口の健康が未来を変える!~
厚労省の最新調査によると、ナント成人の約8割が虫歯、歯周病。しかも放っておくと糖尿病や脳梗塞などにつながるリスクがあるという研究報告もっ!そこでお口をキレイに保ち、健康にする「口腔(こうくう)ケア」に注目!最新事情をご紹介。さぁみんなで「お口の健康」を考えよう!

情報番組「サキどり↑」は、身近なヒット商品や新しいサービスのトレンドにちょっと目をこらすと、これからの新しい時代の価値観が見えてきます。
どんな人たちが、どんな使い方を?ブレイクした発端は?仕掛け人が目指したものは?流行りものにはワケがあるはず。その秘密や時代の気分を、探り出したい。「くらしに役立つ生活情報や、ビジネスのヒントも満載!様々な流行の現場に駆けつけ、変化の芽を”サキどり”します。
キャスト:ジョンカビラ、片山千恵子アナウンサー 制作ディレクター:土生田晃
http://www.nhk.or.jp/sakidori/


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